Crews from Sandyford, Newcastle, Burslem, Longton, Hanley and Cheadle, including the aerial ladder platform and water carrier, are currently in attendance at a property fire on High Street in Tunstall.
The fire is now almost extinguished and crews will spend the next few hours damping down. A joint fire and police investigation will then commence in to the cause of the blaze.
Crews were initially called to scene at 3.10pm.
Crews from Sandyford, Burslem, Newcastle and Hanley are currently in attendance at a house fire on High Street in Tunstall.
A total of 11 people called to report the fire and firefighters are now tackling the blaze, which has spread into the roof space, using hose reel jets.
All persons are accounted for.