A DVD encouraging more women to consider firefighting as a career has been produced.
"Nationally, less than 10% of all firefighter applications received are from women and Staffordshire Fire and Rescue Service is keen to dispel myths and rumours about female firefighting opportunities."
Joanne Hammersley, Equality and Diversity Officer at Staffordshire Fire and Rescue Service
The DVD explores the myths and reasons behind women not applying to be firefighters is now available to watch online.
Staffordshire Fire and Rescue Service co-ordinated the project, working with a group of Staffordshire teenagers and media company Born Communications, to produce the DVD.
The project was created following the “Ordinary People, Extraordinary Career” Government campaign which was designed to raise awareness of, and change attitudes to, a career in the fire and rescue service among the currently under-represented groups.
Joanne Hammersley, Equality and Diversity Officer at Staffordshire Fire and Rescue Service said: "Nationally, less than 10% of all firefighter applications received are from women and Staffordshire Fire and Rescue Service is keen to dispel myths and rumours about female firefighting opportunities.
"A group of girls aged 14-16 from Staffordshire were tasked to produce a film that provided facts about the life of real women firefighters to hopefully encourage more females to consider a career in the fire and rescue service."
County Councillor and Cabinet Member for Children’s Wellbeing, Mike Lawrence said:
"Staffordshire County Council has been very happy to support the launch of this DVD and our Young People’s Service are actively promoting the DVD in Schools and Colleges.
"Supporting this message, are our Careers Advisers who offer independent guidance to young people, challenging stereotypes and making sure they can make the right choices for their future, no matter what their background."
Staffordshire Fire and Rescue Service have launched a new website where the film can be watched online and more information is available for women considering a role in the Fire Service - visit http://www.girlscanbefirefighters.co.uk/. Schools, colleges and careers advisors can also request a copy of the DVD by contacting the Service direct on 08451 22 11 55.
Young People can also access the film on the Staffordshire County Council website for young people www.youthbox.info.