Staffordshire Fire and Rescue Service is taking part in National Road Safety Week from May 6-12 with a series of events in the north of the county aimed at helping to reduce the number of children and young people killed or seriously injured on roads.
"We are frequently called to incidents involving vehicles on Staffordshire’s roads and motorway network and a lot of the collisions and resulting injuries could have been avoided if the drivers had been paying more attention to the road and their surroundings"
Glynn Luznyj, Head of Risk Reduction
Activities include advising parents and grandparents on child car seat safety, talking to school pupils on the importance of belting up in cars, and working with young drivers and passengers on road safety issues.
Head of Risk Reduction Glynn Luznyj, said: “We are frequently called to incidents involving vehicles on Staffordshire’s roads and motorway network and a lot of the collisions and resulting injuries could have been avoided if the drivers had been paying more attention to the road and their surroundings.
“This year’s national theme promotes two important messages among drivers: let’s look out for young children and pedestrians and don’t let distraction lead to destruction. We want people to feel safe on Staffordshire’s roads and feel confident driving – however, all drivers should be aware of the dangers and ensure they drive in a manner that does not endanger themselves or anyone else.”
Roger Whittle, Manager of Staffordshire’s Safer Roads Partnership, added: “The Partnership is coordinating a number of activities across the county to reinforce the message of the combined Chief Fire Officer Association’s National Road Safety Week and the United Nations’ Global Road Safety Week.
“Events include Staffordshire County Council’s road safety officers, Police Community Support Officers (PCSOs), the Fire Service including volunteers and private sector partners delivering awareness, education and training to young people on ‘the fatal four’ - seatbelts, speeding, driving under the influence of drink and drugs and mobile phone use at the wheel.
Road safety officers and PCSOs are also delivering pedestrian training in schools throughout Staffordshire.
“Young people are all too frequently involved in life changing incidents on our road network. By making the right decisions based on a greater understanding and awareness some of these incidents could avoided”.
Fire and rescue services across the country are participating in the Chief Fire Officers Association (CFOA) National Road Safety Week which supports the United Nations Global Road Safety Week. The UN theme this year is pedestrian safety.
Activities in north Staffordshire include:
Wednesday, May 8 - 12.30-3.30pm: Road safety and car seat safety for parents and grandparents outside Mothercare, Festival Park, Hanley.
Saturday, May 11 – 10.30am – 12.30pm: Saturdads Group at Sandyford Fire Station. Talk on road safety and demonstrations of car crashes.
Other activities include delivering road safety messages to pupils at Cheadle Academy and St Edward’s First School, Cheddleton and to student firefighters at Sandyford Fire Station; and using road matrixes to display themed safety messages across the northern service delivery group area.
For more information about road safety visit the Staffordshire and Stoke-on-Trent Safer Roads Partnership website: www.staffssaferroads.co.uk