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Staffordshire Fire & Rescue Service - Preventing, Protecting, Responding

Concept car showcased at Hanley roadshow

28/11/2014

Mick Warrilow and the high-tech concept car
Mick Warrilow and the high-tech concept car

A high-tech concept car which aims to drive home potentially life-saving messages to young people is set to be showcased in Hanley.

"In the wet winter months, road safety becomes more of an issue and this roadshow aims to highlight the increased risks and how to avoid falling foul of them. It is also the first time that we will be showcasing our new concept car which is an amazing educational tool, allowing the young people to experience the sights, sounds and smells of a road traffic collision without actually being involved in a real-life incident." 

Mick Warrilow - Community Safety Officer

The VF4 Ford Focus ST, which has been kitted out with state-of-the-art equipment to simulate the impact of a car crash, will be in Fountain Square.

It forms part of an event hosted by Staffordshire Safer Roads Partnership (SSRP) which will run from 10am-5pm on December 3.

Community Safety Officers and volunteers will be on hand to talk about the car which will visit schools and colleges next year.

The vehicle aims to reduce the number of incidents on the city’s roads by educating young people on the possible risks they face if they fail to drive safely and sensibly.

When at the schools and colleges, some students will be invited to sit inside it while a DVD is played. The actors featured make a variety of mistakes, including taking a call on a mobile phone while driving and not wearing seatbelts, which result in a road traffic collision.

As well as explaining the purpose of the car, the team from Staffordshire Fire and Rescue Service will also be talking to shoppers about winter road safety. They will take referrals for Home Fire Risk Checks during the roadshow which will also be attended by partners in the SSRP.

Mick Warrilow, Community Safety Officer for the Central area said: “In the wet winter months, road safety becomes more of an issue and this roadshow aims to highlight the increased risks and how to avoid falling foul of them.

“It is also the first time that we will be showcasing our new concept car which is an amazing educational tool, allowing the young people to experience the sights, sounds and smells of a road traffic collision without actually being involved in a real-life incident.

“It is a very dramatic simulation which will stay in the minds of participants for a long time, with the aim being to dramatically reduce the number of young people who will actually go through it in reality.

“The experience will be backed up by a hard-hitting presentation which includes facts and figures relating specifically to our target group. These include safety messages around the use of drink and drugs while driving, speeding, using mobile phones and not wearing seatbelts, all of which can have life-threatening consequences.”

The Staffordshire Safer Roads Partnership is made up of Staffordshire Fire and Rescue Service, Staffordshire Police, Stoke-on-Trent City Council, Staffordshire County Council, Highways Agency and Her Majesty’s Courts and Tribunal Service.